Tamaiya Honpo

Okashi-tsukasa Tamaiya Honpo is an old Japanese confectionary store by the Nagaragawa River in Gifu City, Gifu Prefecture. The store offers ayu-gashi sweets, which are a Gifu speciality. The shop's signature item -- Nobori-ayu -- is modeled after the young ayu sweet fish that inhabit the pristine waters of the Nagaragawa River. This gem of a snack is a castella sponge baked with high quality flour and eggs, filled with the store’s special sweet rice paste.

Another popular item is the uniquely shaped Gekoku-jyo ayu, which is a biscuit in the shape of an ayu fish biting a cormorant. It’s a fun take on traditional cormorant fishing, with the animals’ roles reversed to depict a Japanese historical term known as “gekoku-jou”, or the overthrowing of one’s superior. 

The main store has a courtyard decorated with a traditional Japanese aesthetic, and a tea room from which guests can enjoy matcha while gazing over the courtyard.

(photo courtesy: Tamaiya Honpo)

Basic Information

Address
〒500-8009
42 Minato-machi, Gifu City, Gifu Prefecture 
Phone
058-262-0276
Hours
8:00〜20:00
Closed
Wednesday
Fee
Nobori-ayu: 10-pack ¥1,674
Yaki-ayu: 2-pack ¥648
Lithuanian Wind: one piece ¥275 etc.
Credit Card
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Guide
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Access

  • FromGifu Station
    About 15 minutes by car 

Nearby Information